Accelerate your
go-to-market journey
Efficient product marketing solutions for high-growth startups
We specialize in helping early stage companies scale their product marketing and revenue strategies into meaningful and sustainable growth.
Our fractional model provides you with the expertise and focus of a full-time hire without paying for an FTE.
Market Intelligence
Reaching your target buyer begins with a deep understanding of your market, your users and your competitive landscape.
We help our clients develop a fundamental understanding of their target audience so they can precisely tailor their go-to-market strategies to the users they want without throwing money away on those they don’t.
Product Marketing
Product Marketing means different things to different people. Our approach builds on market intelligence to create compelling and thoughtful messaging that speaks to your users in the language they understand.
We help drive everything from basic messaging for your website and marketing emails to full fledged launch campaigns with requisite content and collateral.
Strategy & Operations
Optimization of your go-to-market strategy and streamlining your operations are often overlooked aspects of your business but are core to your long term success. High-growth companies are often chaotic so we help our clients prioritize the most effective acquisition strategies while staying organized and focused.
We believe in quantifying and measuring market and customer feedback and feeding that into both future marketing campaigns as well as your product development cycle.
Our Work
Launched in 2017, Uber Freight is a logistics marketplace operated by Uber Technologies, Inc. that focuses on connecting shippers and carriers in the trucking industry. We guided the creation of Uber’s first SMB and enterprise products for global shippers, inclusive of market sizing, competitive research, persona development, core messaging frameworks, thought leadership, and broad-based digital and in-person launch campaigns driving the business to $500MM in revenue in two years.
J.P. Morgan is a leader in investment banking, commercial banking, financial transaction processing and asset management. We drove a global product rollout of technology to the US investments business, starting with cross-functional research and requirements gathering all the way through messaging, content creation and execution of an in-person roadshow.
Prosper Marketplace is an online peer-to-peer lending platform connecting borrowers and investors, allowing individuals to apply for personal loans funded by investors seeking returns. Working across Marketing, Product, Legal, Compliance, Engineering, and Operations, we facilitated the execution of a multi-billion dollar partnership with a top US bank, inclusive of a multi-month due diligence process. Further, we transformed the Customer Service team through strategic changes in marketing collateral, CRM reporting, and compliance standards.
One Concern's climate analytics and software provides information on the potential financial impacts of weather & climate-related loss events. We collaborated on the creation of the first ever climate resilience platform allowing companies to view physical climate risk to their business, inclusive of market research, customer segmentation, sales enablement, digital presence (website, social, ad campaigns), thought leadership, and events, allowing the business to expand to APAC while securing $100MM in additional funding.
How We’re Different
Cross-Functional
We possess a foundational background across revenue, operational strategy, customer success and corporate strategy which means that we understand your business. Marketing is not simply a layer on top of your company but completely integrated within the foundation you’ve already built.
Cross-Stage
Our prior experience working within Fortune100 companies, late stage high-growth startups and early stage category creators means we understand what it takes to be successful at every step of a company’s lifecycle. We know what good looks like and what it takes to get you there.
Cross-Domain
From Capital Markets to Logistics & Supply Chain to novel AI/ML based climate technology, we have worked with companies on the cutting edge of technology and solutions for the most important businesses in our economy. We understand you may not fit into these buckets, but we leverage our knowledge of these sectors to help you scale and grow.
“Patrick is hands-down the best marketer I’ve worked with in a long time — the consummate strategist who rolls up his sleeves.”
Cisco Guzman
Head of Product Heirloom.io, Ex-Adobe
About Our Founder
Patrick Brown
A seasoned marketing leader with 15 years of experience across product marketing, go-to-market strategy, operations, and sales, Patrick is passionate about driving impact and results within enterprise-focused technology companies. In his most recent role, he scaled a team of talented marketers and collaborated with cross-functional stakeholders to deliver compelling and effective messaging, thought leadership, and innovative campaigns. Previously, he was the Head of Product Marketing at Uber Freight, where he helped launch and scale a new business unit that leveraged Uber's technology and network to transform the logistics industry. He also has a solid background in customer success, capital markets, and corporate strategy, having worked at Prosper Marketplace and J.P. Morgan Asset Management.
Patrick holds a BA in Economics from Tufts University.
How can we help?
No challenge is too great or too small for us. Drop us a line to tell us about your situation – the first consultation is absolutely free and obligation-free.